![]() ![]() Songs like “Very Online Guy” and “Pomeranian Spinster” make the most of the band’s sometimes silly and unusual lyrics while stylizing the instrumentation to match. While the band has grown more somber since their previous release, that doesn’t mean they can’t have a little fun. “Blue Rev” connects itself to the naïve musings of the band’s previous works by exploring what it means to lose that innocence. Songs like “Easy On Your Own?” aren’t about heart-fluttering crushes or making the wrong first move, but about a college dropout’s disillusionment with relationships. Rankin embraces a mid-range in her singing that wasn’t present in previous works to create a newfound sense of maturity.Īlvvays’ traditional style evoked ideas of adolescence and youthful experiences, while “Blue Rev” moves forward with its audience to new subject matter. Long gone is the antisocialite the group’s second album was named after. To match the richer tones “Blue Rev” provides, Rankin’s voice does the most work. Alvvays’ previous projects had featured vocals that were soft and juvenile, an adolescence that bolstered their clean and pop-esque feel. Rankin herself has come out of her shell significantly since the release of their 2014 self-titled album. It pulls ethereal echoes reminiscent of My Bloody Valentine and chirping guitars like those mastered by the late band Her’s. Yet, “Blue Rev” takes notes from an even more diverse set of artists. Singer for the band Molly Rankin cited The Smiths, Belinda Carlisle and Teenage Fanclub as some of their influences for their works in an interview with The Guardian. Layer after layer of guitars and synths shore up a sound that engrosses the audience without being overwhelming. The instrumentation is jarring in places. Three months later, the rest of the album only further commits to the left-of-field style introduced in their single.Ĭomposed of 14 songs, “Blue Rev” is Alvvays’ largest project, and they use every bit of the vast space they’ve given themselves. The single shocked diehard followers of the band - gritty guitars and echoing vocals replaced the youthful chimes of their usual tones. The popular Canadian band surprised fans when they dropped the first song off the album, “Pharmacist,” back in July. Alvvays’ third album “Blue Rev” challenges expectations on how musical artists commit to their sound while providing a maturing and technically brilliant experience.
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